Most journalists are not attuned to the scientific method of research, let alone know how to apply its technicalities in their programming. It is research that aids generalization and source’s citation in media reports, hence the need for journalists to be at home with research methodology.
To teach participants how to use research methodology for robust programming.
At the end of the programme, participants would have learnt how to use research to enhance their programming.
Two (2) days.
Seasoned media scholars with background in media research.